Canal New York Marketing and Business Alliance will help you tell the world about your business.  Canal New York works on behalf of its members in three strategic areas.

Tourism Marketing

  • Cooperative Marketing opportunities at state-wide, national and international venues including the World Travel Market in London, Tourism Pow Wow in Miami, I Love NY Tourism Showcase in Toronto and New York City.
  • Comprehensive, safe, and easy to participate in Social Media opportunities.
  • A member Web Site that not only attracts your customers but also links them to other canal side businesses and most importantly to the informational sites that meet you and your customer’s needs.
  • Media Event coordination to attract national and international attention to the New York State Canal system and to your business.
  • Brochure distribution at Canal Community festivals and events.

Member and Organizational Development

  • Networking with other Canal businesses and communities at monthly Board Meetings held across the state
  • Committee membership to help Canal New York grow and spread the individual strengths of each member across the organization.  Membership Growth, Tourism Marketing, Legislative Advocacy, Education or Organizational Governance, there is a place for your talents.

Legislative Advocacy

  • Canal New York is the only private, business-based advocate for the NYS Canal System and is beginning the process of establishing a Canal Caucus in the NYS Legislature.
  • Canal New York promotes its members legislative agenda to local, state and federal officials by attending various conferences, staffing exhibit booths and hosting receptions all over the state.
  • Canal New York lobbies, supports and lends assistance to its members legislative issues in a voice that is respected and carries clout in New York State.

Membership Benefits and Eligibility

All members of Canal NY are entitled to the following:

  • Join or chair a committee.  Standing committees are Membership Marketing, Tourism Marketing, Education, Government Advocacy and Canal NY Governance.
  • Eligible to be nominated for election to the Board of Directors.  Canal NY is especially looking for board members who can represent canal regions and or membership types, and with talent and time to chair and lead committee work.
  • Attend or participate in professional/educational development programs offered by Canal NY educational committee.
  • Be an advocate for the canal speaking with one voice for the private sector to government leaders regarding issues that support recognition and support of the Canal System and its communities.  Canal NY will listen to you in forming its legislative agenda.
  • Network with officials, tourism professionals and other members at Canal NY monthly board meetings.
  • Participate in the annual meeting in April to exchange of information, ideas and literature.
  • Eligible for any discounts / offers from other members.
  • Listed on the Canal NY website member directory roster.
  • Receive e-mail announcements / free digital newsletter subscription

Membership Levels

Thanks for your interest in Canal NY!

If you have any questions or would like additional information from Canal NY please take a moment and fill out this short form. One of our representatives will get back to you within 24 hours.

Canal New York
Main Office
312 West Commercial Street
East Rochester, NY 14445

Contact Canal NY

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